Greece Outpaces Spain and France in Hotel Profitability
Greece has emerged as one of the most profitable hotel markets in Europe, attracting growing attention from international investors. According to the latest report by the consultancy MKG Consulting, Greece now ranks second in Europe in terms of average revenue per available room (RevPAR), just behind Italy and ahead of major tourism markets such as Spain and France.
This strong performance underscores Greece’s appeal as a destination for hotel investment, with both domestic and foreign investors actively funding hotel renovations, upgrades, and new developments.
In May 2025, the average revenue
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