India’s Swiggy launches DeskEats to serve corporate meal needs
Indian online food delivery platform Swiggy has launched a new feature, DeskEats, to meet the meal requirements of professionals in the workplace.
The service is now available in more than 7,000 tech parks, corporate office and business centres across 30 cities, including Delhi, Mumbai, Bengaluru, Chennai and Kolkata, as reported by The Financial Express.
The offering includes curated collections such as value combos, stress munchies, healthy nibbles, teamwork bites and one-handed grabbies, each designed for different workday situations, from individual lunches to quick snacks during meetings.
Data from the pilot phase of DeskEats has revealed some interesting consumption trends. In the stress munchies category, popcorn chicken was the most popular choice in Bengaluru, while fries were favoured in Mumbai and garlic breadsticks in Gurugram.
Salads were the leading option in the healthy nibbles category.
The DeskEats launch is in line with Swiggy’s ongoing efforts to engage with the corporate sector.
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By GlobalDataIn early 2025, Swiggy rolled out a corporate rewards programme for employees across 14,000 organisations, aimed at increasing engagement among office workers.
It reports strong interest from this demographic, with 150,000 employees joining the programme in under three months.
In October 2024, Swiggy launched a new initiative known as Swiggy Seal across 650 cities to enhance the food quality standards and hygiene practices of its restaurant partners.
Restaurant menu pages on the Swiggy app display the Swiggy Seal, highlighting partner establishments that consistently deliver hygienic meals in premium packaging.
Key focus areas for the initiative encompass efficient cooking practices, prevention of contamination and packaging quality.
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