Trump's Truth Social takes step toward launching bitcoin ETF with NYSE Arca filing

Called the Truth Social Bitcoin ETF, the fund is designed to track the price of bitcoin and offer a simpler way for investors to gain exposure without holding the asset directly. The filing follows an announced partnership between Trump Media and Crypto.com in March to bring a suite of digital asset products to market later this year, pending regulatory approval.

Those planned offerings include baskets of cryptocurrencies, such as bitcoin and Crypto.com's native Cronos token, combined with traditional securities. The products will be branded under Trump Media and made available to global investors through major brokerage platforms and the Crypto.com app, which serves more than 140 million users worldwide.

Since the January 2024 launch of spot bitcoin ETFs, the market has swelled to more than $130 billion in total assets. BlackRock's iShares Bitcoin Trust (IBIT) accounts for the lion's share, with nearly $69 billion in assets, making it the largest digital asset manager in the world.

Trump is the majority owner of Truth Social's parent company, Trump Media & Technology Group, which has made a series of crypto-aligned moves in recent months — from trademarking digital asset products to unveiling a $2.5 billion bitcoin treasury plan last week in Las Vegas. If approved, the ETF would represent one of the most politically connected entries into the booming market for bitcoin funds.

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